Frequently Asked Questions
About the Brand
Who is behind Second Tail?
Second Tail was started by a foster dog parent who saw firsthand how tough the transition can be—on both dogs and the people trying to help them. We’re a small, founder-led brand building a more supportive routine for dogs with a story.
Why did you start this brand?
After fostering a husky with major anxiety and health issues, we realized how overwhelming recovery can be. Second Tail was born to make that process feel a little simpler, calmer, and more supported—for every dog, not just rescues.
What does “Second Tail” mean?
It’s a symbol of a second chance. Whether it’s a new home, a fresh start, or just a better daily routine, every dog deserves a shot at thriving—not just surviving.
Do you support rescue dogs or shelters?
Yes. This brand exists because of foster dogs, and our long-term vision is to open a rescue of our own. While we aren’t donating profits just yet, we’re committed to reinvesting in the rescue world as we grow.
Where can I learn more about your mission?
We go deeper into our story, values, and vision on the About page →
The Product
What is Second Tail?
Second Tail is an all-in-one daily multivitamin chew designed to support common rescue dog needs—like sensitive digestion, joint discomfort, stress, immune challenges, and dry skin. Whether your dog is adjusting to a new home or just needs a little extra support, it’s one chew a day for real, daily care.
What makes it different from other dog supplements?
Most brands focus on just one issue—like calming or joints. We built Second Tail for whole-body support with clean, purposeful ingredients and no clinical vibe. It’s simple, effective, and made with real dog families in mind.
What benefits does it support?
Our formula supports:
- Healthy digestion
- Joint comfort & mobility
- Skin & coat shine
- Immune system health
- Stress and emotional balance
What’s in the chews?
13 active ingredients including glucosamine, salmon oil, colostrum, chamomile, turmeric, and more. We use natural turkey flavor and avoid fillers, soy, or wheat. View full label →
Is it just for rescue dogs?
Nope. It was inspired by rescue dogs, but it’s built for every pup. If your dog needs digestive help, joint care, or just a little more balance—this chew fits into any routine.
What does it taste like? Will my dog eat it?
Most dogs love the natural turkey flavor—it tastes like a treat, not a supplement. You don’t need to hide it in peanut butter or play tricks. And if your pup’s picky? Don’t worry—we plan to offer more flavors down the line.
Is this a medication?
No. This is a natural wellness supplement, not a prescription drug. It’s meant to support long-term health, not to treat or cure medical conditions.
Can I give these with other supplements?
In most cases, yes—but if your dog is already taking supplements or medications, we recommend checking with your vet before adding anything new.
Is it safe for puppies or senior dogs?
Our chews are designed for adult dogs, but many customers give them to younger or older pups with their vet’s approval. Always follow weight-based dosing.
Where can I learn about the science behind your ingredients?
We built this formula based on real research into common rescue dog needs. Check out our Ingredient Research page → to explore the studies behind our ingredients.
Manufacturing & Quality
Where is the product made?
Our chews are made in a certified U.S. facility that follows human-grade manufacturing standards. We partnered with Bimini Pet Health, an FDA-registered and NASC-audited facility.
Do vets support this formula?
Yes. Our formula was developed with input from veterinary experts and backed by research on ingredients chosen to support long-term wellness in dogs.
Are your chews tested for safety?
Yes. Every batch is third-party tested before shipping to ensure quality, safety, and consistency. Nothing ships until it’s cleared.
Are there any artificial ingredients?
No artificial flavors, colors, or preservatives. No wheat, soy, or fillers. Just clean, functional ingredients with real benefits.
Preorders & Orders
Why are you launching with preorders?
We’re a small, founder-led brand. Preorders help us launch responsibly by funding our first batch, reducing waste, and ensuring freshness. It's a more intentional way to bring Second Tail to life.
When will my order ship?
Preorders ship in September 2025. You’ll get tracking as soon as your jar leaves the facility. We’ll also email updates along the way.
Can I cancel or change my order?
Yes—anytime before we ship. Just reach out through our Contact page →. No pressure, no stress.
What’s in the Founding Pack?
It’s a thank-you surprise for the first 250 customers. Just a small, meaningful gift for supporting our mission early on.
Feeding & Usage
How do I give the chews to my dog?
Like a treat! Just one chew per day (check the label for weight-based guidance). No mixing or measuring needed.
How many chews per day?
Most dogs take 1–2 chews daily depending on size. Follow the dosing instructions on the jar for best results.
How long before I see results?
You may notice changes in digestion, coat, or calmness within a few weeks. Wellness builds over time—consistency is key.
Packaging & Shipping
What does the packaging look like?
Our jar has a soft-touch matte finish and frosted appearance—minimalist, calming, and designed to look great on your shelf.
Is your packaging recyclable?
Yes. Our jar and lid are both recyclable. We’re also exploring sustainable materials for future batches.
Where do you ship?
We ship anywhere in the U.S. and now offer international shipping to Canada, the UK, and Australia—with duties and taxes included.
Who delivers the orders?
We partner with USPS and UPS. You’ll get tracking as soon as your order is on the way.
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